We are ROIstes like any company: our main objective is to make traffic and therefore turnover. Ad's up obviously accompanies us on SEA, on programmatic bidding and social media. If I had to remember only one result, it is that we have succeeded in a challenge, it is to synergize with Ad's up and federate all the markets on the same digital strategy policy.
The ferry company was founded in 1967 by the Corsican Pascal Lota under the name of Corsica Line with one ferry, the Corsica Express.
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